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Laura Lannin
fundraising stats:
50%

Raised: $250 | Target: $500 | Left: $250

  • Contributions$250
  • Donors5
  • Comments2
During the week of November 12-18th The Junior League of Morristown is launching The Little Black Dress Initiative; a social awareness campaign, which will seek to increase knowledge of poverty in NJ, by asking our members to wear one black dress every day for a week to: 1. Highlight the effects of a lack of access to resources and to provide the JLM a platform to share about the work we do to help in these issue areas; 2. Understand how limited resources can affect daily life; and 3. Fundraise

What is the Little Black Dress Initiative?

The Junior League of Morristown (JLM) is running its third annual Little Black Dress Initiative (LBDI). LBDI is a poverty awareness and fundraising campaign that sheds light on the “invisible poverty” that surrounds us, with the goal of raising awareness and funds to help lift the burden carried by the most vulnerable in our community. The 2018 Federal Poverty Level for a family of four is $25,100 for the year. JLM is aiming to raise that same amount in five days.

 

League members throughout Morris County will wear one black dress for five days to illustrate the effects poverty can have on a woman’s access to resources, confidence and opportunities. They will wear a pin that says, “Ask Me About My Dress,” to spark conversation and spread awareness of the initiative and its objectives.

 

Why is LBDI necessary?

  • Morris County has 5,286 children living under the Federal Poverty Guideline. The 2018 Federal Poverty Guideline for a family of 4 is $25,100 per year.
  • 7,537 children in Morris County live in households that receive Supplemental Security Income (SSI), cash public assistance income, or Food Stamp/SNAP benefits.
  • In 2016, rental costs proved to be a burden to many Morris County households, with 42 percent spending 30 percent or more of their income on rent.


Impact

To date, the JLM’s LBDI has raised nearly $40,000 to support the mission of the JLM. Funds raised through LBDI allow the JLM to improve our community and provide our volunteers with leadership, training, and development opportunities.

 

 

   Recent Activity
Jaime A. O'Brien donated $50 on 11/15/2018
Thank to the Junior League for this great initiative on behalf of needy families and to Laura Lannin for all of your good works!
David Scott donated $50 on 11/14/2018
Daniel Todd donated $50 on 11/14/2018
by Anonymous donated $50 on 11/14/2018
France Delle Donne donated $50 on 11/13/2018
Thanks for your advocacy, Laura, in this important cause!