How many mornings have you stood in front of your closet lamenting that you have nothing to wear? What if truly having nothing to wear really was your reality, because the money you would have spent on work clothes instead had to be spent on feeding your children, or paying your electric bill, or filling your car with gas so you could get to work?
Sadly, those choices are too common for many families in the Harrisburg community, where 26% of workers are earning poverty-level wages.
Launched in February 2014 by the Junior League of London, the Little Black Dress Initiative (LBDI) is a week-long, social media driven fundraising campaign that uses the iconic LBD to raise awareness about poverty and its effects on women in society. The Junior League of Harrisburg was among some of the first Leagues to bring the project stateside. Participants wear one LBD for five, consecutive days and are encouraged to harness the power of their social media platforms to drive online donations, which are collected through a charitable fundraising site (Click and Pledge). The funds raised make possible the work and mission of the Junior League: promoting voluntary service, developing the potential of women and improving the community.
The Junior League of Harrisburg’s first annual Little Black Dress Initiative will take place from April 24-28, 2017.
Little Black Dress Initiative 2017