Coast To Coast For a Reason
ISSA Charities board member John Riches is embarking on a journey in an RV to raise awareness and funds for ISSA Charities with a special focus on one of our signature programs, Cleaning for a Reason. Cleaning for a Reason provides the gift of a clean home to cancer patients undergoing active cancer treatment. Today, almost everyone knows someone who has been impacted by cancer. In 2007, John lost his sister to cancer so he understands how important it is for people who are fighting the disease to get help and support. The objective is to build awareness, increase engagement, and advance fundraising results across Canada and in the United States.